Penton acquires EyeTraffic Media
Penton Media, a b-to-b media company, acquired online marketing firm EyeTraffic Media on March 10. EyeTraffic will be…
Meredith launches weekly deals program on Parents.com
Media and marketing services company Meredith Corp. launched a social commerce network with Group Commerce, a group buying…
Mendenhall joins Lipman as COO; agency to expand offerings beyond luxury brands
Former Hewlett Packard CMO Michael Mendenhall has joined Lipman Advertising as president and COO. The firm also named…
Q&A: Vinod Gupta, Database101.com founder
Vinod Gupta, founder of Database101.com, a provider of consumer and business mailing lists, discusses his newest venture, as…
Kaboodle names Chien CMO; plans June site relaunch
Kaboodle, a Hearst Corp.-owned and operated social commerce website, has named Steven Chien CMO. The e-commerce retailer said…
Havas’ CEO resigns; Euro RSCG PR chief executive to replace him
Fernando Rodés has resigned as CEO of Havas, the holding company said March 8 in its quarterly earnings…
Office Depot debuts iPhone app with cross-channel shopping cart
Office Depot has launched a mobile commerce iPhone app that allows consumers to extend incomplete transactions from desktop…
Groupon replaces offensive Super Bowl ad with something simple and effective
To fill already-purchased TV spots for its failed Super Bowl ads, Groupon launched a new commercial on March 3…
Teradata acquires Aster Data Systems for $263M
Teradata, an enterprise analytics and warehousing company, agreed to acquire Aster Data Systems, an analytics and data management…
WPP direct, digital agencies see 2010 growth
WPP Group‘s branding and identity, healthcare and specialist communications division reported full-year 2010 like-for-like revenue growth of 4.5%,…