Groupon selects Vertica for business analytics platform
Groupon has hired Vertica Systems, a real-time analytics platform provider, to analyze subscriber behavior and scale its business…
Direct, digital marketers plan to add staff in Q1: Bernhart Associates
The majority of direct and digital marketers will hire staff this quarter, according to an employment report from…
Forrester ranks Epsilon, KBM, Targetbase as database leaders
Epsilon, KBM Group and Targetbase topped the 2011 Forrester Research Wave assessment of US database marketing service providers.…
Direct, digital 2010 ad spend up 2.7%: Winterberry Group
US direct and digital advertising spending increased 2.7% to $154.4 billion in 2010, according to a report from…
Gupta’s Database101.com launches national b-to-b radio, TV campaign
Database101.com, a provider of database mailing lists launched by Infogroup founder Vinod Gupta, kicked off a $5 million…
Philadelphia-based text message deal site, Mychinoki.com, launches
MyChinoki.com, a discount and coupon provider that delivers its deals through SMS text messages, launched January 11. The…
Q&A: Jeff Lundal, Experian SVP and general manager of data management services
Experian promoted Jeff Lundal to SVP and general manager of data management services at the marketing services provider…
The magic of NRF’s Big Show 2011
If I take one lesson away from the National Retail Federation‘s 100th Annual Big Show, it isn’t that…
GSI Commerce acquires ClearSaleing
E-commerce service provider GSI Commerce acquired advertising analytics company ClearSaleing on January 10. Columbus, OH-based ClearSaleing will operate…
Hoover’s, LinkedIn to offer 20M in-depth profiles
Hoover’s and LinkedIn have partnered to provide b-to-b professionals with an interface to use LinkedIn networks within the…