Best Buy December revenue down 1.6% compared to 2009; online sales up 13%
Best Buy‘s domestic e-commerce sales were up 13% year-over-year during the company’s December fiscal period, which ended January…
Salesforce.com buys Dimdim for $31M
CRM company Salesforce.com said January 6 that it has acquired enterprise application development firm Dimdim for approximately $31…
Southwest revamps Rapid Rewards program
Southwest Airlines revealed updates to its loyalty program, Rapid Rewards, on January 6, including removing blackout dates and…
Buy.com launches Wine.com online store
Buy.com, an online retail marketplace, launched a wine store January 5 with fellow Internet retailer Wine.com. The partnership…
Are you turning mobile analytics into better mobile campaigns?
In recent months, we’ve seen several technology firms acquire social media analytics companies to help end-users create, measure…
Ziff Davis acquires LogicBuy.com
Technology media company Ziff Davis acquired LogicBuy.com, a provider of online coupons and deals, on January 4. The…
Atkins Nutritionals launches multi-platform campaign
Weight-loss company Atkins Nutritionals relaunched an integrated marketing campaign on January 1 featuring national TV, print and online…
M&A activity up significantly in 2010
Marketing merger and acquisition (M&A) activity increased dramatically in 2010, according to reports from investment banking services firm…
Chico’s marketing automation strategy pays dividends
Chico’s FAS, a women’s retail company, was having a hard time using customer data effectively. A loyalty program…
Online holiday spending up 12%, will eclipse last year
Online consumer holiday spending increased 12% this year compared with last year to $28.4 billion, according to digital…