Experian promotes Lundal to SVP
Experian promoted Jeff Lundal to SVP and general manager of data management services on December 22. It is…
Teradata acquires Aprimo for $525M
Data warehousing and business analytics company Teradata acquired Aprimo, an integrated marketing software provider, for $525 million on…
Fandango launches an iPad app
Fandango, the online movie ticket service provider, launched an iPad app on December 21. The app is designed…
Mobile Marketing Association lays out mobile promotion guidelines
The Mobile Marketing Association (MMA) published a set of guidelines and best practices for mobile promotions on December 21,…
FCC votes in favor of ‘net neutrality’ policy
The Federal Communications Commission voted in favor of “net neutrality” on December 21. The policy seeks to ensure…
Mailed credit card offers triple in volume from last year: Mintel
US consumers received approximately 1.2 billion direct mail offers for new credit cards in the third quarter of…
Buy.com launches shopping app for iPhone
Online retailer Buy.com launched an app for Apple’s iPhone and iPod devices on December 20. The app uses…
Q&A: Peg Kuman, Relevate CEO
Peg Kuman, CEO of Relevate, a company that provides data services to inform marketing decisions, recently discussed her…
Golf Warehouse ties gift cards to Facebook credits
Multichannel retailer The Golf Warehouse launched a program December 15 offering 25 Facebook credits for purchases of gift…
Q&A: Lisa Arthur, Aprimo CMO
Lisa Arthur, the CMO of Aprimo, which offers marketing software to measure and implement campaigns, discusses integration and…