Kayla Matthews
54 posts
5 Tips to Automate Your Marketing Team
Marketing teams are using more and more automation tools and techniques. Modern marketers can automate everything from sending…
How to Set up Your Marketing Stack in 2019
Excellence in marketing automation means using tools that help you achieve your goals. If you want to create…
6 Ways to Improve Your Intent Marketing Strategy in 2019
An excellent intent marketing strategy evolves as times — and tastes — change. Failing to keep up with…
6 Intent Marketing Opportunities for B2B in 2019
One excellent place for B2B marketers to focus their efforts as we move into 2019 is intent marketing:…
5 Types of SaaS Tools That Have Changed Digital Marketing
Software-as-a-service (SaaS) tools have revolutionized how marketers access software to build businesses. Instead of installing it on their…
5 Digital Sales and ECommerce Predictions for 2019
Businesses and marketers must continue to evolve to connect with customers successfully in 2019. Here are five ways…
5 Ways Design Thinking Can Boost Marketing Efforts
Design thinking isn’t just for designers. In fact, it could help you reach your marketing goals for this…
Design Thinking
6 Reasons to Apply Design Thinking to Your Marketing Goals in 2019 Design thinking isn’t just for designers.…
How You Can Use AI in Your Holiday Marketing Campaigns
Artificial intelligence (AI) is increasingly prominent in society, and many forward-thinking marketers will integrate it into their holiday…
6 Expectations for Black Friday/Cyber Monday 2018
There are many expectations for Black Friday and Cyber Monday. Black Friday and Cyber Monday are two of…