Keith O'Brien
174 posts
Adobe announces retail-based updates to its marketing cloud
The updates served to better connect all of the separate services under the marketing cloud and to better…
Everyone’s favorite logo infographic finds nearly 2K marketing tech companies
Scott Brinker, the CTO of cofounder of ion interactive and blogger at ChiefMartec, released his latest iconic miniature logo…
Daily Mail uses traditional means to promote its programmatic campaign
The Daily Mail has launched a campaign that will provide a dollar in free programmatic credit for every…
Twitter’s plans for beginning of 2015
Twitter has signaled in closed-door meetings to clients that 2015 will be about more ads. Twitter has discussed…
The Hub Podcast: Onto 2015 and all it entails
Keith flies solo, discussing the best of 2014, Facebook’s video strategy for 2015, ads on the Apple Watch…
Five ways for marketers to start 2015 right
While you and your fellow marketing professionals undoubtedly have made some personal New Year’s resolutions, what about your…
The Hub Reflects: The Year in Twitter
Twitter’s year was filled with more downs than ups. From concerns about the direction of the company to…
The Hub Stories of the Year
The Hub covered many emerging stories and trends in the marketing technology world. Below are our biggest and…
The Hub Reflects: The Year in YouTube
YouTube began the year with a new person – and Google lifer – in charge, Susan Wojcicki. She has her…
The Hub Podcast: 2015 thoughts and the folly of ‘real-time marketing’
Omar and Keith discuss their thoughts for 2015 in the final podcast of the year. On tap –…