All the Ways Marketers Are Taking Advantage of The Pokemon Craze
Pokemon Go is so popular it seems understating it to call it a phenomenon. Whatever you call it,…
Facebook Has Won The Mobile War
It was not that long ago that Mark Zuckerberg was significantly worried that Facebook would fall behind as…
The Real Reason Why Dollar Shave Club Won
This New York Times‘ article on how companies should fear the success of Dollar Shave Club is right but for…
In Yahoo, Verizon Bids for Future Ad Diversification
Schadenfreude aficionados and tech scene navel-gazers will have to find a new subject of interest: Yahoo has finally…
Five Marketing Lessons from Tesla
Elon Musk, Tesla CEO, unveiled the company’s Master Plan, Part Deux yesterday afternoon. Tesla, of course, is a…
Five Post-Pokemon AR Thoughts
When the Pokemon Go craze hit, it was as if I was in another world. Well, close, another…
Spotlight On: Amazon’s Data Bet and Another Attempt at Curation
Ever-expanding eCommerce company Amazon has been in the news quite often recently. Here’s what we’ve learned. Fewer than…
USPS’s Reblin Discusses Informed Delivery Progress on ‘Federal Drive’
Gary Reblin, USPS vice president for new products and innovation, appeared on Federal News Radio’s Federal Drive to…
Will Slack and Chat Kill Email Marketing?
The fastest company to reach billion-dollar-valuation status (aka the unicorn club) has its eyes on controlling intra-office communications.…
Three Data Points on The Horizon
Ben Cockerell Director of global marketing, Crimson Hexagon Data Point Image analytics What It Means Mary Meeker’s 2016 Internet Trends…