Marketing in the Summer of Hate
No mainstream marketer needs to know about 8chan, and we won’t link to it here. Self-described as presenting…
What Is AI Anyway?
It’s depressing, it really is. As Holden Caulfield would say. Everyone on the vendor side of the marketing…
More Clarity from Acoustic
I covered Acoustic’s coming out earlier this month. Because it’s very unusual for a “new” marketing cloud to…
The Tuesday Stack: LinkedIn for SMBs, AliBaba for Everyone
If you’re a small business or even a solo proprietor, you are one of an enormous group of…
Acoustic’s First Fanfare
The April announcement that IBM’s marketing and commerce solutuons would be acquired by private investment firm Centerbridge Partners…
Lonely Planet: From Guides to Experiences
Anyone else remember when travel guides were those fat, dog-eared paperbacks you stuffed in your suitcase or rucksack.…
Marketing Tech Adoption: Competing Models?
Last month, the estimable Scott Brinker of ChiefMartec (and HubSpot) published a thoughtful piece about the apparent dichotomy…
The Way I Walk…
Why are you walking with your head down, arms swinging listlessly by your sides, dragging your feet? Did…
When CX Goes Badly Wrong
No, I’m not going to name the brand. That’s not the point of this article. This isn’t the…
Voices From Connections 2019
For our final round-up from Salesforce Connections 2019, a global digital agency’s perspective on the announcements, and reactions…