Unilever puts $6B global media account up for review
Unilever is putting its estimated $6 billion global media account up for review in January for the second…
ICrossing hires its first chief creative officer
Digital marketing agency iCrossing named Patrick Stern to the newly created position of chief creative officer. He will…
DMA hires information delivery specialist
The Direct Marketing Association (DMA) appointed David Evans to the newly created position of SVP, content and experience,…
Find out how to reach 7 billion potential customers
If you’re not already registered for the upcoming Direct Marketing News webcast, slated for Dec. 13, then you…
Reports conflict over USPS freight truck advertising
In spite of several media reports indicating that the U.S. Postal Service (USPS) is in a partnership with…
VitalSmarts focuses on ?CRM and client acquisition
Company: VitalSmarts? Team size: ?15 ?What’s new: Making products more flexible ?for new and ?existing clients? Corporate…
Forget W.B. Mason, I want Dunder-Mifflin
If you’re like me, you want your copy paper to come with a side of misogyny, sold by…
Silverpop launches charity Facebook sweepstakes for marketers
Marketing email vendor Silverpop launched a Facebook “marketing innovations” sweepstakes campaign, in which marketers can win prizes while…
Silver Apple Awards honor industry ‘influencers’
A heartfelt duet of “Please Mr. Postman” (The Marvelettes version, not that crap by rapper Lil Wayne) was…
Up in smoke
Sure, smoking cigarettes will most likely kill you — if a misstep off the curb in front of…