What Marketers Need To Know About The End Of Facebook’s ‘Partner Categories’
Facebook announced in March it would discontinue Partner Categories, a program that supplemented its first-party data with offline…
Google’s Location Data Blunder Will Only Sow More Distrust
A new report from The Associated Press revealed that several Google services continue to monitor personal location data,…
Mission Impossible: Selling Plant-Based Diets to Meat Eaters
Moments after screening Impossible Foods’s first-ever brand mission campaign in a dimly-lit theater on the Lower East Side…
Takeaways From ‘Anatomy of an Awesome Webinar’
On Thursday, Aug. 9., DMN and ON24 hosted “Anatomy of an Awesome Webinar,” a meta deep dive on…
Salesforce Names Keith Block Co-CEO
Salesforce promoted COO Keith Block to the role of co-CEO on Tuesday, Aug. 7, in a move that…
What the Alex Jones Ban Says About the Future of Social Media Marketing
The news that three tech giants — Apple, Facebook, and YouTube — had banned Alex Jones from their…
Touting Its New App Store, Apple Discontinues App Affiliate Program
Last week, in a move that will likely only benefit Apple, the company announced it would pull “apps…
TripAdvisor Cuts Marketing Budget As Growth Slows
TripAdvisor, the travel and booking website, is reportedly reducing its overall marketing budget as it tries to weather slowing…
Leaders React to Twitter’s Stock Plunge
First Facebook, now Twitter. Investors panicked last week after a reported drop in Twitter’s monthly active users (MAU)…
Embracing Minimalism in Your Martech Stack
With the disorienting speed of technological innovation and increasing pressure to deliver revenue, it’s no surprise that marketers…