USPS official discusses GAO report, focusing on small businesses
Linda Kingsley, SVP of strategy and transition for the US Postal Service, met with reporters at the National…
Intelligent Mail stands major test of US Census: USPS
Attendees at the National Postal Forum learned firsthand about the effectiveness of the Postal Service’s Intelligent Mail Barcode…
National Postal Forum draws crowds
This year’s National Postal Forum has drawn more than 4,000 mailing industry professionals to Nashville. They’re here to…
Get the address right every time
More than 23% of addresses contain some sort of error, says Cynthia Williams, director of product marketing for…
Pitney Bowes Launches Connect+ print technology
Pitney Bowes unveiled a new printing technology product this morning at the National Postal Forum in Nashville. Dubbed…
Three ways to use transpromo to engage and delight customers
Transactional mail — usually consisting of your company’s customer bill — has the highest open rate in direct…
Six ways to make every customer contact count
Today’s marketers are struggling with many issues, including media, postage, channel selection, and the pull vs. push nature…
Delivering the goods for eBay
Shipping is an important element for success in all e-commerce businesses, but it is especially crucial for eBay…
More direct agencies add creative capabilities
Direct marketing firms have long considered themselves leaders in using data and analytics to understand their customers. However,…
Mining for (data) gold
DMNews Data Management Survey Click below to view the survey results and entire article For years, many C-suite executives,…