Landing pages gone wrong
Forget the hustle and bustle of downtown New York; the endless blanket of buildings outside of the city…
Happy Birthday Search Engine Strategies!
For the first time in years, I’m not heading to the Search Engine Strategies San Jose show —…
Standards could lead to a greater adoption of online video ads
Over the last few years, online video consumption has grown exponentially. However, video advertising has failed to meet…
Regional update: SMX Sao Paulo wrapup
It must be fascinating to see the world through Google’s eyes. At least, this is what I thought…
Search tech demo extravaganza wrap-up
Our industry spends a lot of time talking about search. From newbies to experts, I have to think…
Can we please kill the Google killer talk?
Just when I thought it was safe to go outside, a new Google killer has been reported to…
Semantic technology increases value of online reviews
For the average consumer, online product research is a double-edged sword. While Web 2.0 platforms have facilitated the…
The end of search as we know it (and I feel fine)
What exactly happens when one invites the cast of an Italian opera over for a soiree? Endless discussions…
Fall fashion preview
Ignore the fact that we are in the thick of summer; the fall recruiting season has officially…
Negotiating an SEM prenup
Last week, a marketer asked me what her rights where when terminating a relationship with a search engine…