Blueshift on MarTech: Try everything
There are many ways of reaching an online customer. Blueshift thinks they are all good. The company’s web site…
Liferay: a single view for enterprise data
Liferay, the enterprise software vendor, today announced the launch of the Liferay Digital Experience Platform to help companies…
Infer: B2B marketing gets predictive
The founders of Infer Inc. have long been in the business of figuring out what consumers will buy…
Salience: making smartphones smarter
There is too much information coming from that little smart phone you take everywhere with you. That digital…
Block this if you dare
Adaptive Medias is trying to do two things at once: merge with AdSupply, and save the online advertising…
YesPath shines a light on the dark funnel
Trying to find sales leads can be as tricky as pulling a rabbit out of a hat or…
You can get satisfaction
That e-mail complaining about a product or service is not a collection of bad words to be ignored.…
LinkedIn adopts account targeting
LinkedIn is defined as a “socially oriented business service,” where people post their resumes and companies look for…
Instabrand: Finding the right influencer
Sometimes it is better to start the next trend rather than spot it before anyone else. InstaBrand is…
Jetlore enriches customer profiles with passive data
Many firms are chasing after the Holy Grail of predictive software. Retailers want to know who will buy…