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Customer Experience
1434 posts
The Monday Stack: Meet SAP’s First CDMO
You need to know: Mika Yamamoto (SAP) Regular readers will know that Alicia Tillman is CMO of the…
The Monday Stack: Who Owns the CX?
An early start Stacksters, as your humble editor is headed for the west coast this morning, where among…
Trump at Center of Model Experiential Marketing Campaign
Experiential marketing is about offering an interactive brand experience so awesome and immersive that it becomes part of…
Resolved on Better Marketing for 2018: Part One
In 2018, my marketing strategy is going to include…a brand story based on purpose. Brand differentiation will come…
Study: Authenticity Is Key For Personalized Customer Engagement
Holiday shopping is expected to hit record numbers this year, and many brands are blending digital and in-store…
It’s 40Under40 Winners Day
Welcome all to 40Under40 day at DMN: And we also look forward to welcoming some of you to…
Wednesday Stack: Times Peddles ‘Tech is Evil’ Story
If it’s fun and engaging, then someone, somewhere thinks it’s bad for you. When I was very young,…
The Monday Stack: Takes a Holiday
We have a busy fall season coming our way, with conferences, new tech releases, and some new writers…
Hall of Femme Honoree and OgilvyOne Veteran Mish Fletcher Moves to Accenture Interactive
After a 14-year tenure, Mish Fletcher has left marketing agency OgilvyOne Worldwide to join Accenture Interactive as the…
Marketers Need to Talk More about Rights Management on Social
Social media can be a wonderful medium for marketers to connect with their customers, and is a goldmine…