Hitmetrix - User behavior analytics & recording

Do you need to call a cab? Follow the finger to find out

TDA_Boulder’s community service campaign for Colorado chain Hapa Sushi targeted parked cars throughout the Denver and Boulder neighborhoods where people most often go out on the town. Five thousand hand-shaped wiper covers were left on car windshields with instructions for a field sobriety test to help potentially intoxicated drivers realize they might need to call a cab.

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