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black friday
8 posts
Digital, Paid Search Drive Black Friday Sales This Holiday Season
Tension: Holiday marketing promotes togetherness and meaning—yet drives urgency, scarcity, and impulse buying through paid search. Noise: Seasonal…
Retail industry poised for AI transformation in 2025
This article was originally published in 2024 and was last updated June 28, 2025. Tension: Retail leaders know…
Retail customer experiences are changing
This article was originally published in 2022 and was last updated June 28, 2025. Tension: Shoppers say they…
Honda’s Wall of Dreams: Engaging AR Murals
This article was originally published in 2023 and was last updated June 16, 2025. Tension: AR campaigns promise…
Keywords to Use for Awareness, Consideration, Decision
This article was originally published in 2017 and was last updated on June 11th, 2025. Tension: Marketers chase…
What Anthropologie’s Bluecore alliance teaches about respectful data-first marketing
Tension: A retailer’s promise to “see” every shopper collides with our private wish to stay unpredictable. Noise: Industry…
10 places in the US where $50 K buys enough land for an off‑grid, family‑feeding permaculture farm
Tension: Many dream of living off-grid, growing their own food, and reclaiming independence—but assume land is unaffordable, the…
Small daily choices became the architecture of my financial freedom
Tension: The tiny rituals that rescued my bank balance expose a larger unease—why do the simplest money choices…