DigitalLatest
There’s something quietly uncomfortable about realizing the spreadsheet you spent two days building…
Across the marketing industry, a quiet pattern has emerged over the past eighteen months.
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Reporting, analysis, and human patterns, ordered by publication date and built to be read beyond the headline.
Digital
People who still use AOL email addresses aren’t always behind the times — for…
Meanwhile, the campaigns that overperform expectations almost always share a different trait.
Digital
People who were taught to write carefully in school sometimes find AI-produced prose…
Organizations of every size have adopted AI-generated content workflows, and the output volume has surged accordingly.
Analysis
Are Netflix documentaries real? What the gap between “based on true events”…
At some point while watching a Netflix documentary, you probably found yourself completely certain about something.
Analysis
I’ve interviewed 50 people who came of age before mobile phones and a surprising…
Think about the last time a close friend called you without warning.
Analysis
I’ve asked 100 people about their relationship with television and the answers…
According to Nielsen data, Americans spend an average of more than three and a half hours watching television every day.
Digital
A developer building an AI agent found that the system had recommended a small obscure…
The moment of recognition arrived without fanfare.
Culture
10 songs from the 70s and 80s I wish I could hear again with completely new ears
There is a version of listening that is only available once.
Analysis
I’ve talked to 60 people who were the calm one in a chaotic household growing up…
As Walker puts it: "All this loss of self begins before the child has many words, and certainly no insight.
Culture
I’ve interviewed 50 people who grew up without much money and many of them said…
We'd been talking for a while, and I'd asked her about what it was like to have grown up with very little.
Culture
10 must-watch movie classics that may hold up better now than almost anything made in…
What they share is that every one of them seems to have gotten more relevant over time, not less.
Analysis
I’ve interviewed 100 people about their relationship with a parent who never said…
There is a particular kind of waiting that doesn't feel like waiting at first.
Analysis
Tasks that used to require a team of engineers can now be handed to Claude Opus 4.8 in…
For most of the last decade, building software at scale meant building teams.
Digital
Why the hardest part of changing isn’t finding something better — it’s…
Two brands launch campaigns on the same platform in the same quarter.
Psychology
The best decisions aren’t made by weighing pros and cons — they’re made by…
The pros column and the cons column stare back at you with roughly equal weight.
Digital
People consistently choose video over text when learning about something new. Ads and…
A pattern keeps repeating across the digital marketing landscape, and it has persisted for over a decade.